Auto Collabs
The walls are closing in on Franchised Retail Auto Dealers as the industry is moving at break-neck velocity toward a new way of doing business. The convergence of economic and social volatility, new entrants like Tesla and Carvana, and the new rules of retail are putting Auto Dealers in a crucible that will either destroy them or refine them.Auto Collabs brings you deep into real-talk conversations with the brightest operators and innovators in the Retail Auto Industry who believe the Dealer network is the single greatest way to serve the transportation needs of communities across the country. The only way Retail Auto Dealers and Industry Partners will survive is by committing to innovate together, so let’s get started. Welcome to Auto Collabs. // Auto Collabs is produced by Automotive State of the Union (ASOTU). Learn more at https://www.asotu.com
Auto Collabs
Why Senator Bernie Moreno Believes in the Franchise Model | Live Interview From Public Policy Day
During the DC Auto Show, Paul and Kyle hosted a podcast stage at Public Policy Day, and interviewed policy makers and industry experts.
In this episode, we sit down with Senator Bernie Moreno of Ohio, a former car dealer turned policymaker, to discuss the future of the automotive industry and American manufacturing. Moreno shares his strong belief in the franchise model, highlighting how car dealers serve as a crucial link between automakers and consumers. He emphasizes the importance of listening to dealers who interact with customers daily, using Toyota as an example of a brand that successfully integrates dealer feedback. Moreno also discusses the significance of car ownership in American culture, calling it a symbol of freedom and opportunity.
As a senator, Moreno is committed to supporting policies that strengthen U.S. manufacturing and prevent automakers from moving production overseas. He delves into the long-term impact of manufacturing incentives, tariffs, and economic policies that affect workers, dealers, and consumers alike. With a deep passion for cars and a personal connection to the industry—his son is set to become a Mercedes dealer—Moreno is determined to be a strong advocate for the automotive sector in Washington.
Timestamped Takeaways:
0:00 – Intro
0:25 – The franchise model is crucial for the auto industry's success.
1:34 – Listening to dealers is key to understanding consumer demand.
2:39 – Car ownership represents freedom and independence in America.
3:37 – Manufacturing incentives can strengthen the middle class.
4:07 – Buying American-made cars supports jobs and local economies.
6:16 – Automakers should focus on producing what consumers actually want.
6:50 – Government policies should enable, not dictate, market demand.
Thanks to Ascent Dealer Services for making our Public Policy Day coverage happen!
https://www.ascentdealerservices.com/
Bernie Moreno is the Senator for the State of Ohio
https://www.linkedin.com/in/bernie-moreno-4251884/
https://www.moreno.senate.gov/
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